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logo and brand design
freelance. 2025
illustrator, procreate
overview
> after joining my school's college bowl team, i was tasked to create a modern logo for the beloved food science masters program. though well renowned within the community, the look of the program's social media was outdated. using the old brand assets, i helped redesign the face of the program and assisted the social media manager with instagram content.
logo redesign


> the original logo is unique but used an all caps generic font. which blended in when used at two different point sizes. The imagery is relevant but small and hard to detect. the redesigned logo enhanced both issues dynamically.
college bowl 2026











